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[Use this space to introduce important company information and articulate your competitive advantages. Your description should be clear and accurate, and, of course, concise -- no one wants to slog through endless screens of dense text, for example:]
Many consumers are wary of information they receive online. Take this opportunity to reassure your user that you are a service provider with integrity and a sincere committment to customer satisfaction -- not a lonely teenager with a computer and a get-rich-quick scam.
Your Competitive Advantage Make sure you hit upon any relevant information that sets you apart from the competition, such as your history, reputation, client list, etc. Describe your company's unique philosophy or approach to the service.
Your Team Describe your staff -- they are your product. Provide compelling information about their backgrounds, relevant experience, strengths and skills, education, etc. |
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