We appreciate the opportunity to introduce to you an exciting means of advertising. Dirt Track Racing is a sport that is achieving enormous success. It is a sport that has become an attraction to many locally owned tracks, due to the marketing of the track promotors, drivers, and event sponsors. This sport has caught fire in many towns across the United States. It allows individuals who have had a dream of racing to do just that.
Auto racing can be a unique marketing tool for your place of business. Never underestimate the power and value of creating a team feeling that is centered around your company or business. Advertising your company logo on a race car is a very efficient and inexpensive way to give your company some publicity while reaching a wide audience all at once. Race attendance at the Fiesta City Speedway in 2001 averaged 1000 people every Friday night. This does not include the drivers and their pitcrews. This puts an endless spectrum to the products and services that could be advertised. Advertising your logo on a car could give your business a wide range of public relations, advertising and publicity. These opportunities are there for you to take advantage of and are what sponsorship of the Schultz Racing Team can provide.
The Fiesta City Speedway is located in Montevideo, MN. Montevideo is a town of about 6000 people located 120 miles west of the Minneapolis-St.Paul area. The car #96 of Schultz Racing is seen by over 1000 fans every week from May through mid-September. Race rans are extremely loyal in supporting the sponsors on the cars of their favorite drivers. Schultz Racing has an excellent reputation of being a crowd favorite. All sponsors are represented on two other cars in two other classes at the same track. This triples the exposure given to your company. We do everything in our power to give our sponsors their money's worth and represent their products as professionally as possible.
Schultz Racing Team also participates in several other activities besides racing. They participate in the vehicle fair for elementary classes at the local schools. This gives the children an opportunity to get a good first look at a race car and to check out the driver's seat. The team also works with the Boy Scout's. They bring their cars to one of the meetings and go over the different functions of the car engine. It is a good learning experience for the young scouts.
As you can see this team is highly motivated and will be one of the teams to watch in 2002. We would consider it an honor to have you and your company sponsor Schultz Racing in 2002 and hopefully for many years to come.