LAIQ A. SIDDIQUI
laiq@canada.com
Tel: 416-746-2322
Toronto, Canada

 




Objective Vision and Strategy based assignments. Learn new cutting edge technology everyday. Implement new ideas in information technology field specialy multimedia, web, graphics and IT training.
Computer Skills

Digital Non-Linear Systems
(Media 100 Digital Non-Linear System)

Digital Graphic
(Adobe Photoshop, Macromedia Freehand, Quark Xpress)

Digital Animation

(Adobe After Effects)

Web Designing

(HTML, Macromedia Dreamweaver, Macromedia Flah)

Office Automation Softwares

(MS Office)

Multimedia Interactive Applications

(Macromedia Director)

Database Management Applications

(File Maker Pro)

Experience

September 2001-present
Pentcom Inc., Toronto, Canada
Web & Multimedia Content Development
- Oversee the production of multimedia and web content development.
- Web Strategies
- New Business Opportunities


Web sites developed and maintain are:
Pentcom Group
Zurich Global Exchange Bank
Pentcom Advertising & Public Relations
Smart-Ads
Latvian Business Opportunities

Career Smart
Riga Association Latvia
Music Hangama Online
Imageverx
Macter Pharmaceutical
Depilex Beauty Clinic



1998- June 2001
Arena Multimedia Centre Karachi, Pakistan
General Manager (Marketing)

- Launched Aptech Worldwide Inc. USA Operation in Pakistan.
- Network Operation Setup including marketing, Academic and Logistic.
- Marketing strategies and Business Plan
- New Business Opportunities
- Franchise Quality Control § Successful set-up of three franchise outlet in Karachi.
- Turn-up low performance centre into profit.
- Continuos training of marketing and academic teams.



1989-1997
KTF Systems Karachi, Pakistan
Product Development Manager
- Increased Sales during Year 1993-1995.
- Managed over 50 people in different teams.
- Speeding profitability.
- Strong Brand Presence and Brand Positioning
- End User interaction
- Customer focus motivation
- Achieved many honors during sales experience including best sales person of the year and best supplier of the year.

 

Education

Preston University USA, Karachi, Pakistan Campus
MBA, Master of Business Administration (Marketing)

Govt. National College Karachi, Pakistan
B.Com., Bachelor in Commerce.

 

Professional Courses & Seminars

Adobe Inc. USA
First Adobe Certified Expert in Pakistan
(Story of Daily Business Recorder - Pakistan's leading Financial Newspaper)

- Attended many courses on Product Development and Marketing in USA, Hong Kong and Pakistan

- Conducted courses on Digital Designing, Role of Advertising and Marketing, Non-Linear Digital Environment.

- Attended many conferences, workshops and Expo during last 11years of professional life travelling extensively to Hong Kong, USA, UAE, UK and Singapore.

- Frequent Speaker of Information Technology, Marketing and Advertising at different prestigious business colleges, universities and Art Schools in Pakistan.


Professinoal Association

Member
Association of Internet Markeging and Sales Canada

Vice Chairperson
International Webmasters Association, Pakistan Chapter

Member
National Association of Photoshop Professionals, USA

Member
Marketing Association of Pakistan

Associate Member
Computer Society of Pakistan

Member
Trainers Resource Group of Pakistan

 

Intrest

Reading, Listening Music, Brainstorming, Long-Drive

 

Summary Summary The driving force behind me is my keen interest to do something different and better in today's competitive dotcome world. My combined pre and post MBA + IT Technical skills with experience of around 11 years in Creative Services, Multimedia, Product/Marketing Management, Sales/Distribution Management, Advertising, Designing and Business Management provide me a chance to do better and better everyday.